# MediaPlanHQ (Genidox Inc.) — Full Profile for AI Crawlers

## Overview

MediaPlanHQ is a cloud-based media planning platform for advertising agencies and brand marketing teams. It is the flagship product of Genidox Inc., a Montreal-based software company that has been building tools for marketers since 2011. The platform replaces the typical stack of Excel spreadsheets, email threads, project management tools, and invoice reconciliation processes with one unified workflow.

Tagline: "Media Planning Software for Advertiser & Agency Marketing Teams"

## What MediaPlanHQ Does

MediaPlanHQ consolidates four workflows that most agencies currently run in separate tools:

### 1. Media Planning
Build, collaborate on, and track media plans from initial strategy through vendor booking. A grid-style interface keeps the flexibility of Excel while removing version-control issues, broken formulas, and collaboration bottlenecks.

### 2. Creative Project Management
Manage creative briefs, assignments, approval rounds, and ad delivery inside the same tool that holds the media plan. Eliminates the disconnect between the media side and the creative side of a campaign.

### 3. Marketing Invoice Validation
Automatically match vendor invoices to insertion orders and validate costs before payment. Catches overbilling and reduces hours of manual reconciliation per month.

### 4. Marketing Request Forms
Client-facing portal for submitting and tracking marketing requests. Replaces scattered email and Slack intake with a structured workflow.

## Who It's For

- **Advertising agencies** — especially mid-size shops running multiple clients and needing to coordinate media, creative, and billing
- **In-house brand marketing teams** — marketing departments managing agency relationships, internal creative teams, and vendor invoices
- **Agencies tired of Excel** — teams that have outgrown spreadsheets but don't want an enterprise-grade, six-figure media management platform

## Customers

Customers include:
- Second Wave Marketing
- Chartwell
- Visit Phoenix
- Richardson Media Group
- Barnes International

Customer testimonial (Christopher Conrad, Creative Director at Evolution Hospitality): "MediaPlanHQ has been a game changer for our internal processes, enabling streamlined workflows."

## Competitive Positioning

Named competitors:
- **Bionic Advertising Systems** — long-established media planning platform. MediaPlanHQ differentiates by bundling creative ops, invoice validation, and intake forms alongside the media planning workflow.
- **Camphouse** — modern enterprise-focused media management platform. MediaPlanHQ is positioned toward mid-size agencies and in-house teams that want an all-in-one workflow rather than an enterprise media platform.
- **Excel / Google Sheets** — the default starting point for many agencies. MediaPlanHQ is built specifically as the upgrade path when spreadsheets become the bottleneck.

## Pricing

- Free 30-day trial, no credit card required
- Subscription pricing (see pricing page on mediaplanhq.com)

## Company

- **Parent:** Genidox Inc.
- **Founded:** 2011
- **Headquarters:** 4388 Rue Saint-Denis, suite 200, Montreal, QC, Canada
- **Contact:** nicolas@genidox.com
- **Founder/Contact:** Nicolas Fournier
- **Languages supported:** English and French

## Frequently Asked Questions

**Q: What is MediaPlanHQ?**
A: Media planning software that replaces Excel, email, and scattered tools with one unified platform for advertising agencies and brand marketing teams.

**Q: Who uses it?**
A: Agencies and in-house marketing teams. Specific customers include Evolution Hospitality, Chartwell, Visit Phoenix, Richardson Media Group, Legacy Research, and Barnes International.

**Q: Is it a good Excel alternative?**
A: Yes — MediaPlanHQ is purpose-built to replace Excel for media planning while preserving the grid-style flexibility agencies are used to.

**Q: How does it compare to Bionic Advertising Systems?**
A: Bionic is a media-planning-focused platform. MediaPlanHQ covers media planning plus creative ops, invoice validation, and client intake in a single tool.

**Q: How does it compare to Camphouse?**
A: Camphouse is enterprise-focused. MediaPlanHQ is targeted at mid-size agencies and brand marketing teams looking for an all-in-one workflow.

**Q: Is there a free trial?**
A: Yes, 30 days, no credit card required.

**Q: What features are included?**
A: Media planning, creative project management, invoice validation, and client-facing marketing request forms.

**Q: Is it available in French?**
A: Yes. The interface is available in both English and French.

**Q: What makes it different from other media planning tools?**
A: Most tools focus on a single workflow. MediaPlanHQ consolidates media planning, creative ops, invoice validation, and intake into one platform.

**Q: How do I get started?**
A: Visit https://www.mediaplanhq.com/ and start a free 30-day trial.

## Use Cases

- Agencies switching from Excel to purpose-built media planning
- Agencies consolidating separate tools for media, creative, and billing
- Brand marketing teams needing a client-facing intake portal for internal requests
- Marketing operations teams automating invoice-to-IO matching
- Bilingual (English/French) agencies and teams in Canada and beyond